Today General Motors India launched its popular the diesel variant car 'Beat' for Rs. 4.29-5.45 lakh (ex-showroom) in New Delhi. GM India claimed that the car will deliver a mileage of 24 kilometers per litre.GM's new launch comes amid a slowdown in car sales. Last month, domestic passenger car sales saw the slowest growth in 27 months, mainly due to hike in lending rates and rising fuel prices.
But that has not deterred GM from setting ambitious targets for Beat diesel. The company is eyeing a sale of 4,500 to 5,000 units of Beat diesel every month.
The company aims to sell 1,40,000 units in 2011. GM has also decided to expand the capacity at its Halol plant from 85,000 units to 1,10,000 units.
The company expects the demand to pick up in the festive season. It plans to showcase products from JV partner SAIC at the upcoming Auto Expo in New Delhi.